School children in the Philippines face many challenges; sometimes, even the simple walk to school in the morning can be an arduous journey.
Students cross rivers, traverse mountain peaks, even go through battlegrounds just to go to school. And when they arrive, they are faced with meager resources – overcrowded classrooms, the lack of books and school supplies – which all make for an uninspiring learning environment.
That is why starting on its 76th year, Procter and Gamble (P&G) Philippines is setting out to make these students’ journey more worthwhile. Taking its commitment to education to the next level, P&G will provide technology and connectivity to Filipino students nationwide with its e.Studyante program.
Along with partner Smart Communications, Inc. (Smart) and Synergeia Foundation, the e.Studyante program will provide kids from selected schools with an XO Laptop from the One Laptop per Child (OLPC) Association. The XO laptop is a rugged, low-power, connected laptop especially designed to make learning more engaging and more fun for students.
Students can use their laptops not just to learn but to share and connect with each other, with their communities and with the world – helping them all become an “e.Studyante.”
The goal is simple: Give out 1,000,000 laptops in time for P&G’s 100th year. And you can help.
“For children all over the country, the challenge of education begins even before they step into the classroom. Some have to wake up at the crack of dawn and walk miles through unpaved roads, through woods and rivers, just to get to school. We are doing this for these students. We want to make this journey worthwhile for them by giving them the tool that will place the world’s knowledge at their fingertips – through a laptop and internet connectivity,” said Chad Sotelo, e.Studyante Country Marketing Manager.
“But it’s not something we can do alone,” Sotelo added. “To help us reach our goal of 1,000,000 students, we would like to invite moms all over the country to support the e.Studyante program by buying P&G promo packs.”
Through the “e.Studyante” program, you can help give a child a laptop by buying specially marked P&G promo packs available nationwide. You not only save up to 40% on your favorite P&G products but you also help provide a child with a world of educational materials and fun activities that will inspire them to learn and achieve even more.
Participating brands include Safeguard, Tide, Pampers, Downy, Ariel, Pantene, Head & Shoulders, Joy, Rejoice, Whisper, Olay, Gillette, Vicks and Ambi-Pur.
Helping those in need has never been easier. You can help make each child’s journey to school more worthwhile. Support the e.Studyante program and help gift each student with a brighter future! Isang laptop, mas malawak na kaalaman, mas magandang bukas.
Pinay Mommies Community supports the P&G e.Studyante Program. Other celebrities also support the P&G E.studyante program. Also watch the video below:
Please support and like their FB page: http://www.facebook.com/e.StudyantePH
ahihi, same tayo ng advocacy, i believe in this project that’s why i will really support it 🙂
I have already known this program through reading one of the blogs. And as what i mentioned there, I would surely support this since we use P&G products. I hope this will be a success so we could help these kids who are very eager to learn.
I am supporting this project for the Filipino youth.Such a great move to improve the education of the young citizens of our country. 🙂
this would be easy for me because i’m using p&g products.
I’ve yet to put up mine! WTG to PMC for this milestone!
Hope they will keep the idealism for a long time, this is a good project to uplift the education system esp. for the poor kid.
Yey for this kind of programs. But i hope these big companies will also help the less fortunate children who cannot go to school because they need to work to help their family to have something to eat. It’s just sad. 🙁
me too, a loyal customer of P&G 🙂 I’m using their products
I help too by buying their product, really love this project
This is truly a great cause, I just wonder though pointed at the first paragraph are the basic needs and I hope that gets addressed too but like I said a great cause… 😀 Will try to post this too. keep it up!
I am already a user of most of the brands so I will be having my share somehow. 🙂
so nice of you to support such program…i wish to post something like this, too.
It’s always wonderful when big companies notice the plight of children in need and are interested to help.
congrats on your project with P&G, keep blessing others and you will be blessed as well!
A computer/laptop is a must nowadays for kids learning.And the P&G project is really a good cost. We can simply help by buying their products.
magkano po ba ang isang promo laptop ng estudyante ages from 4 to 6 years old? ung green laptop na XO, lahat ng probensya bibigyan po ba ninyo o pinipili nyo ang school?
Salamat po.
vguevara